Built by a founder who struggled with sales
Counterloop exists because I know what it's like to have a great product but feel stuck when it comes to selling it.
The problem I kept seeing and experiencing
I've struggled with this myself, and I've spoken to a lot of founders recently, especially indie hackers, who really struggle with sales and the very idea of sales.
It's amazing how passionate many of us are about what we do. But when it comes to putting ourselves out there, we come up against a road block.
And I get it.
From the founder
As a founder building my own products and services, I needed a tool that could help me handle objections in a way that felt authentic to what I was selling. Not generic responses, but contextual ideas that matched my business, my style, and the specific challenges my customers face.
I also wanted a way to smooth my communications with clients. I know what I need to say, but crafting the right response that's suitable for each prospect takes time and mental energy. With Counterloop, I can input what I want to communicate, and it helps me smooth the edges and craft a response that lands well.
It helps me respond faster because I'm not worrying about how I'm going to say what needs to be said.
The insight that changed everything
I was putting together a sales plan for a founder I was talking to about some freelance work I do on the side. He was telling me how much he struggles to get sales.
He knows people in his sector need his product and he knows why. But he just finds it hard to get things going.
He's worried that it means he's reliant upon referrals, and that scares him because it means his revenue is unreliable at this stage.
I realised there's a niche in sales I can target to help Junior SDRs and tech founders who want to build confidence in their sales skills.
So I wanted to test the idea and see if it resonated with people who face these challenges daily.
But as everyone knows, when theory meets reality, it's not always that easy.
Real Sales Objections
Sales people encounter objections on a lot of the calls they make. Many give up, get scared, or just double down and annoy the customer.
Machine Learning Synthesis
We use real sales objections and responses from the field, which we synthesize using machine learning to provide intelligent, contextual responses.
Personalized to Your Style
You provide your sales objections, we provide a response you can use, based upon your sales style and business sector. It's interactive and gets better over time.
Better With Every Use
The more data we get, the better the responses become. Your success helps the entire community improve their sales skills.
Where we're headed
We're building a platform that takes sales objections from real-life sales people and scenarios they've encountered. We're in the process of building a data model around it and training it.
While we do that, we've opened up the waitlist to gauge interest in the app. The response has been incredible.
Counterloop helps founders learn how to overcome sales objections; those barriers that come up during sales conversations. Learning how to manage those and use them to build relationships with clients is the foundation of good, long-term, reliable accounts.
How Counterloop helps you succeed
Three core features designed to transform how you handle sales objections
Real-Time Objection Handling
Enter any sales objection and get proven responses instantly, tailored to your industry and style.
Track Your Progress
See your improvement over time with detailed analytics on objection handling success rates and patterns.
Learn From Top Performers
Access strategies from thousands of successful sales interactions, synthesized by machine learning.
Frequently Asked Questions
Everything you need to know about Counterloop
Ready to Transform Your Sales Game?
Join the waitlist today and be among the first to access proven objection-handling strategies that close more deals.
No credit card required. Early access to exclusive features.